Roofing Lead Generation Services
We offer two core services: SEO and PPC advertising. Both generate leads from homeowners searching for roofing work. The difference is timeline, cost structure, and how you want to grow.
Two Channels. Both Work.
Every lead we generate comes from someone actively searching for roofing services. No bought lists, no shared leads, no social media fluff.
Local SEO
Rank in Google Maps and organic search results. When someone searches "roofer near me" or "roof repair [your city]," you show up. Takes time to build, but the leads keep coming without paying per click.
- 3-6 months to meaningful rankings
- Compounds over time
Google Ads (PPC)
Pay to appear at the top of search results immediately. You set the budget, we manage the campaigns. Leads can start within days. Works well for storm response, new markets, or when you need leads now.
- Leads within days of launch
- Scale up or down anytime
Conversion Rate Optimization
Turn more of your existing visitors into leads. We optimize landing pages, forms, and calls to action so you get more estimates from the traffic you already have—lowering your cost per lead.
- Improve ROI on every channel
- Better lead quality, not just volume
SEO vs. PPC: Quick Comparison
Different tools for different situations. Many roofers use both.
| Factor | SEO | PPC |
|---|---|---|
| Time to first leads | 3-6 months | Days |
| Ongoing cost | Fixed monthly fee | Fee + ad spend |
| Long-term value | Compounds over time | Stops when you stop paying |
| Best for | Sustainable growth | Immediate demand |
| Control over lead flow | Less direct | Adjust daily |
| Competition factor | High in crowded markets | Pay to compete |
Example Engagement Levels
These are representative packages—not fixed tiers. Your actual plan depends on your market, goals, and budget. We'll build something that fits.
* Examples only. Pricing discussed on discovery call.
Starter
For contractors testing the waters or in smaller markets
- Single channel focus (SEO or PPC)
- Core keyword targeting
- Monthly reporting
- Call tracking setup
Good for 1-2 crew operations
Growth
For established roofers ready to scale lead flow
- SEO + PPC combined
- Expanded keyword coverage
- Bi-weekly optimization
- Landing page optimization
- Review generation support
Most popular for 3-5 crew companies
Dominant
For multi-location or high-volume operations
- Full SEO + PPC management
- Multi-location campaign structure
- Custom landing pages per service area
- Weekly strategy calls
- Priority support
- Competitor monitoring
Built for market leaders
Not Sure Which Channel Fits?
Book a 20-minute call. We'll ask about your business, look at your market, and tell you what makes sense—even if it's nothing right now.
Let's Build Your Lead Engine
Roofing companies across the US and Canada trust us to fill their schedules. Your market is next.